Your Path to a Successful Career Starts Here
Looking for a Brokerage that supports you, instead of competing with you?
At CENTURY 21 United, your success is our success.
What if every step of your career was backed by the world’s largest and most recognized real estate brand?
We equip you with the tools—advanced technology, powerful marketing, and industry knowledge—to become a leader in your local market while opening doors to global opportunities.
Stand out from the crowd. Experience the C21 United Realty difference.
Take control of your career. Not where you want to be? Unsure where to start? Tired of refreshing your email, waiting for leads? You hear about social media, lead farming, and referral building—but you want real practice. Success doesn’t happen by accident. Access education online, on-demand, locally, or through interactive learning to get ahead.
From transactional to experiential
Since its rebrand in 2018, the CENTURY 21® brand has continued its transformation strategy by embracing today’s experience economy, driven by our elevated mission: to deliver the Gold Standard in Canadian Real Estate. This shift focuses on the emotional and experiential aspects of consumer pain points and personalized journeys, allowing us to rise above the “sea of sameness” in an industry that has traditionally focused solely on transactions.
Guided by a culture of innovation, empathy, and a systemwide commitment to harnessing technology and data insights, CENTURY 21’s visionary leaders are working to consistently deliver extraordinary customer experiences and position the brand as the industry’s first real estate consumer brand.
Our growth is centered on putting the consumer experience at the heart of everything we do. We want consumers to know that they have trusted, dedicated sales professionals who offer guidance with their best interests in mind, delivering a personalized, exciting, and memorable experience.
MENTORSHIP PROGRAM
At Century 21 United, we recognize that success in real estate is built on knowledge, experience, and strong professional relationships. In response to the evolving market and the needs of new and experienced agents alike, we have developed a structured mentorship program designed to provide guidance, support, and accountability.
This program is tailored to match experienced mentors with newer agents, fostering growth and confidence in a dynamic industry. Key components of our mentorship program include:
- Personality Matching – We carefully pair mentees with mentors based on work style, personality, and business goals to ensure a strong and effective working relationship.
- Structured Meeting Agendas – Regular one-on-one sessions are guided by a structured agenda, ensuring focused discussions on key topics like lead generation, client management, and business planning.
- Tracking Systems – Progress tracking tools help mentees stay on course and provide mentors with insights into their mentee’s development.
- Mentor/Mentee Agreements & Compensation Terms – Clear expectations and compensation structures are established upfront, ensuring transparency and mutual benefit for both parties.
- Ongoing Feedback & Improvement – Feedback loops allow both mentors and mentees to provide insights and suggestions, ensuring the program continuously evolves to meet participants' needs.
Whether you're a new agent looking for guidance or an experienced professional eager to give back and grow your leadership skills, our mentorship program provides the structure and support you need to thrive in real estate.
Some of our experienced mentors include:
EDUCATION SUPPORT
SUCCESSFUL CAREERS START HERE
Take control of your career. Not where you want to be? Unsure how to get started? Tired of refreshing your email waiting for leads? You’ve heard about social media, lead generation, and building referrals—great ideas, but you need real-world practice. Success doesn’t happen by chance. Get the education you need, available online, on demand, locally, or through interactive sessions.
NEVER FALL BEHIND
CAMPUS 21® - Stay ahead of the curve by mastering the latest real estate knowledge. With hundreds of on-demand videos and in-depth course materials, you can select a development path tailored to your business goals.
WE'VE GOT YOUR BACK
C21 CONCIERGE PROGRAM® - An award-winning training program designed to help you maximize the C21 tools to expand your business. Your personal C21 Concierge will guide you through the latest tech tools, ensuring you stay up-to-date and ahead of the game.
START STRONG
CAMPUS 21 TV - Exclusive to C21 agents, CAMPUS 21 TV provides hundreds of training videos designed to help you use C21 tools and technology to grow your business. Search by topic or industry expert to access a wealth of relevant training, available through live webinars and on-demand, at no additional cost, from any device.
KEEP LEARNING
C21 University® - Access free, comprehensive sales and real estate training with video lessons and student resources. The on-demand format lets you learn at your own pace, covering a wide range of topics to support your success!
BE LIMITLESS
C21 COACHING ACADEMY® - Learn from the top experts to become the best. Gain access to industry-leading coaches who will help you achieve your goals. We partner with Canadian coaches and trainers to provide you with the most up-to-date, cutting-edge training in the industry.
IN HOUSE COACHING FROM DAY 1
Our in-house Coach and Business Development Manager, Doug Lytle, will sit down with you as soon as you start with CENTURY 21 United. Your success is our success.
MARKETING SUPPORT
WIN MORE LISTINGS
Imagine your listing looking sleek online & offline. Being part of C21 gives you unlimited access to marketing materials that set you apart from the competition, including:
C21 ENGAGE - Set and track your goals, then build and nurture your sphere of influence. Features include GSuite Contact integration and recommended activities based on where clients are in the sales cycle. Plus, the C21 marketing templates and campaigns ensure you always have interesting and relevant content for your audience.
C21 PROMOTE - Elevate your social media with automated ads to ensure that you are always generating more leads and staying top of mind.
ROBUST CUSTOMIZABLE WEBSITE - Responsive designs that work seamlessly on all screens. These sites include blogging powered by WordPress, lead capture connected to your CRM and current listing data from your MLS. In addition, you will have a lead capture program called "Neighbourhood News" which provides monthly market stats for a particular neighbourhood.
C21 PRESENT -The user-friendly presentation builder lets you seamlessly integrate video and other rich media into your presentations. Plus, your presentations update in real-time, ensuring your clients always have the latest MLS data at their fingertips.
C21 MARKETING CENTRE - Receive print and digital marketing materials directly, with automatic updates throughout the life of the listing. With C21’s customized designs, your listings will hit the market faster.
In-House Marketing - In addition to the online tools, CENTURY 21 United has an in-house Marketing department to take care of all your print needs, from feature brochures and sheets to just listed and just sold postcards. Want a branding refresh or a new logo? We offer those services in-house as well!
TECHNOLOGY SUPPORT
YOUR ENTIRE BUSINESS, IN YOUR POCKET.
Hub 21 is your all-in-one back-office management system and marketing platform, seamlessly integrated with our other technology tools to help you grow your business.
WEBSITES - You’ll receive a powerful website to start, with an intuitive website builder that makes customization simple. It allows you to create a professional-looking site that helps you get noticed, sell homes, and grow your brand.
MARKETING - With direct access to MLS data, you can effortlessly market listings on social media and create polished print materials. The automated marketing package is sent to your inbox as soon as a listing is created and remains relevant throughout its duration.
CRM - Stay connected with your sphere of influence using our automated system. It sends personalized emails, including drip campaigns and live property data, ensuring the content stays relevant for each client or potential client. Let your success run on autopilot.
Because your success is our success. Plain & simple: We've got your back.
CENTURY 21 United Realty Inc. Brokerage
INFO & SERVICES
387 George Street South
Peterborough, ON K9J 3E1
(705) 743-4444
15 Queen Street
Lakefield, ON K0L 2H0
(705) 651-4444
23 Front Street South
Campbellford, ON K0L 1L0
(705) 653-2100
30 Bridge Street South
Hastings, ON K0L 1Y0
(705) 930-2377
Proud member of:
Independently Owned and Operated. ®/™ trademarks owned by Century 21 Real Estate LLC used under license or authorized sub-license. © 2020 Century 21 Canada Limited Partnership © 2020 Century 21 Canada Limited Partnership
The trademarks MLS®, Multiple Listing Service® and the associated logos identify professional services rendered by REALTOR® members of CREA to effect the purchase, sale and lease of real estate as part of a cooperative selling system. The trademarks REALTOR ® , REALTORS ® and the REALTOR ® logo are controlled by The Canadian Real Estate Association (CREA) and identify real estate professionals who are members of CREA. Used under license. This listing content provided by REALTOR.ca has been licensed by REALTOR® members of The Canadian Real Estate Association. Not intended to solicit properties currently listed for sale or buyers under contract.
Century 21 Canada Limited Partnership currently has franchise opportunities available in select markets across Canada. The intent of this communication is for informational purposes only and is not intended to be a solicitation to anyone under contract with another real estate brokerage operation. This e-mail message contains confidential information intended only for the use of the individual or entity named above. Any unauthorized use or disclosure is strictly prohibited. If you have received this communication in error please immediately delete the e-mail and either notify the sender at the above e-mail address or by telephone.
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